While i was cracking my brains to find an apt title for this post, i too thought that the Title is a bit strange… “Should Recruiters use Twitter”. Well some might say that its like saying “Should Recruiters use LinkedIn“…… Hmmmmm… Well i beg to differ as its not the same as using LinkedIn.
The reason why i thought to pen down about this topic was, the other day there was a discussion over a cup of coffee with some of my friends (Recruiters) about hiring and trying to find out ways to attract more talent (resumes). And the question was raised, Do you guys use Twitter? Well, for some it was not a surprising question to answer, and for some it was… hmmmm Well you can guess the answer 😉 The immediate reply was, do we get resumes on Twitter…. I know i know, Its a strange reply.. RIGHT? (Strange because, its a typical habit of recruiters to ask this, because day in and day out they have to get into sites and dig in resumes) so now it might not seem a strange reply.
Well the Discussion started with “Do you guys use Twitter” period.. nothing else…. But this question took a whole new dimension. It got directly linked to getting resumes. The point that i am trying to make is, not necessary you will get resumes (As quick as possible) and not necessary you have to use it to get resumes only. You as a recruiter can use it to do the following things: (There is a whole lot to do on Twitter than to just look for resumes – This note is only for Recruiters) 😉
– Build your Brand (Individual / Company)
– Get into discussions related to your field.
– Follow HR Leaders, Fellow Recruiters, CEO’s, Company’s Twitter Account
– Ask questions related to any technology, hiring process, new methods of hiring / you can also answers questions based on your experience.
– Dont just keep on posting jobs on Twitter, keep it going but at times its just too much.
These are just few of the things that you can do on Twitter (as a recruiter). I know some of you might not like to use your personal account for recruitment purpose. Its your choice. Also not necessary you have to post jobs on Twitter all the time. The guru mantra is “Just be Yourself” Oh ya, i almost forgot about one more important point, Some recruiters might not like to use Twitter at all, that’s totally fine. But just one food for thought “Some years back we used to hire via publishing paper ads, then came portals, then social networking sites like LinkedIn and more sites to follow”
The choice is yours, to move on or to stick on to the traditional methods. Warning : I am not saying that you have to be on Twitter and look for resumes, all i am saying is that you can be on twitter and just follow the guru’s in your recruitment industry or follow the latest tools in your industry. Do try it. And for those who are already using it, looking forward to follow you guys and learn from you all.
You can (If you want to) follow me on Twitter : https://twitter.com/kunjal23