Facebook for Recruiting….you must be kidding…..Right?
I am not kidding……..
Well, it’s a fact; Facebook can be used for recruiting purpose. You must be wondering how? And why do I need Facebook for that. Just to give you an idea, it’s not compulsory for you to use Facebook for this. But before you make up your mind about it, I would like to provide some information on what all things u might miss if you don’t use it (Or try it)
Some Stats (http://www.facebook.com/press/info.php?statistics)
a) More than 350 million active users
b) More than 3.5 million events created each month
c) More than 1.6 million active Pages on Facebook
d) More than 700,000 local businesses have active Pages on Facebook
e) Pages have created more than 5.3 billion fans
Well, these are some of the figures that might be of you interest (your interest / Companies interest)
Some tips on how to use it (You guys can also add to it – I am looking forward to learn from you professionals out there)
a) Create a group for your company on Facebook. You can post your latest jobs, latest news about your company and this can also be used for Branding. (http://www.wikihow.com/Create-a-New-Facebook-Group )
b) Create a Fan Page about your company, this also gives you an opportunity to create fans, and also interact with potential job seekers out there. ( http://www.facebook.com/advertising/?pages )
c) You can also tap regional Networks such as – Regional, Workplaces, Colleges and High Schools
d) You can also post your jobs on the market listing (http://apps.facebook.com/marketplace/)
e) You can also create an event on facebook for your Walk-in Interviews, and know who are attending it.
You can surely try these things for starters and then build upon it.
Following are some of the companies that have taken this to the next level.
a) Ernst & Young currently has over 35000 fans on Facebook (includes a section for Freshers and Experienced professionals)
b) Accenture has over 11000 members in its Group
c) KPMG with over 9000 members
These are just a few examples of the popularity of Facebook, and the channels that are now being used by recruiters to tap resources. As I mentioned in the start, that it’s not compulsory for you to use these channels, but can u take the risk of not tapping this huge talent out there.
PS: Creating Pages, Groups and posting on Facebook is free…. Yes FREE.
Hope this might help you to try it out once 😉